Salesforce Marketing Cloud Intelligence Accredited Professional : AP-215 Exam Questions

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Salesforce AP-215 Exam Syllabus Topics:

Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:

1. What are unstable measurements?

A) Measurements that are set with the LIFETIME aggregation function
B) Measurements for which Aggregation Settings are set as 'Auto' and Granularity is set as 'None'.
C) Measurements for which Aggregation Settings are set as 'Not Auto' and Granularity is set as 'None'.
D) Measurements for which Aggregation Settings are set as 'Not Auto' and Granularity is set as 'Not Empty'.

2. A technical architect is provided with the logic and Opportunity file shown below:
The opportunity status logic is as follows:
For the opportunity stages "Interest", "Confirmed Interest" and "Registered", the status should be "Open".
For the opportunity stage "Closed", the opportunity status should be closed Otherwise, return null for the opportunity status

Given the above file and logic and assuming that the file is mapped in a GENERIC data stream type with the following mapping:
"Day" - Standard "Day" field
"Opportunity Key" > Main Generic Entity Key
"Opportunity Stage" - Generic Entity Key 2
"Opportunity Count" - Generic Custom Metric
A pivot table was created to present the count of opportunities in each stage. The pivot table is filtered on January (entire month). What is the number of opportunities in the Interest stage?

A) 0
B) 1
C) 2
D) 3

3. An implementation engineer has been asked by a client for assistance with the following problem:
The below dataset was ingested:

However, when performing QA and querying a pivot table with Campaign Category and Clicks, the value for Type' is 4.
What could be the reason for this discrepancy?

A) A mapping formula was populated, indicating not to bring Type! values.
B) The measurement 'Clicks' is set as a percentage.
C) The aggregation function is set as LIFETIME
D) The aggregation function is set as AVG

4. Your client is interested in ingesting the below file:

The client decided to upload the file to a new generic data stream type and map 'Date' to 'Day' and 'Number of Topics' to a generic custom metric.
In regards to the fields 'Meeting Code' and 'Meeting Name', your client is debating several options.
Which two options would you recommend in order to avoid data loss?

A) 'Meeting Code' will be mapped to 'Main Generic Entity Attribute 1'.
'Meeting Name' will be mapped to 'Main Generic Entity Attribute 2'.
B) 'Meeting Code' will be mapped to 'Main Generic Entity Key'.
'Meeting Name' will be mapped to 'Generic Entity 2 Key'.
C) 'Meeting Code' will be mapped to 'Main Generic Entity Key'.
'Meeting Name' will be mapped to 'Main Generic Entity custom attribute'.
D) Concatenation of both 'Meeting Code' and 'Meeting Name' will be mapped to 'Main Generic Entity Key'.
'Meeting Code' will be mapped to 'Main Generic Entity Attribute 1'.
E) 'Meeting Code' will be mapped to 'Main Generic Entity custom attribute'.
'Meeting Name' will be mapped to 'Generic Entity Key'

5. A client would like to integrate the following two sources:
Google Campaign Manager:

IAS:

After configuring a Parent-Child relationship between the files, which query should an implementation engineer run in order to QA the setup?

A) Media Buy Type, Analyzed Impressions
B) Media Buy Name, Impressions
C) Creative Name, Impressions, Analyzed Impressions
D) Media Buy Type, Media Buy Name, Impressions, Analyzed Impressions

Solutions: