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Salesforce Interaction-Studio-Accredited-Professional Exam Questions : Salesforce Interaction Studio Accredited Professional
- Exam Code: Interaction-Studio-Accredited-Professional
- Exam Name: Salesforce Interaction Studio Accredited Professional
- Updated: Oct 05, 2026
- Q&As: 78 Questions and Answers
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Salesforce Interaction-Studio-Accredited-Professional Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Segmentation and Personalization | - Personalization experiences
|
| Measurement and Optimization | - Reporting and analytics
|
| Implementation and Configuration | - Setup and deployment
|
| Data and Customer Profiles | - Data ingestion and identity resolution
|
| Marketing Cloud Personalization Fundamentals | - Platform overview and capabilities
|
Salesforce Interaction Studio Accredited Professional Sample Questions:
Question #1
A brand's website is seeing high traffic but much of the behaviour is anonymous. How does IS unify anonymous identifies?
- A. IS users third party software to match anonymous and knows identifies
- B. IS constantly monitors identifying information then user determines matching to determine if two or more profiles identify
- C. IS synchronise anonymous and knows profiles once a day based or online traffic and data offer sources
- D. IS uses probability matching to determine if two or more profiles represent for user identity
Correct Answer: A 🗳️
Question #2
What are two ways to populate the interaction studio catalog? [check]
- A. Web sdk
- B. ETL Feed
- C. Third-party integration
- D. Email pixel
Correct Answer: A,B 🗳️
Question #3
A brand wants to view campaign performance of specific groups of users. How would they view this within the platform?
- A. Use a segment to set a global goal
- B. Use a segment to setup a filter, then use the filter in campaign statistics
- C. Use engagement compare functionality to see the differences in key metrics and behaviours
- D. Use a segment to specify certain actions, which can be set as the goal for a campaign
Correct Answer: B 🗳️
Question #4
What are the two main functions of the Event API? (select 2)
- A. Bulk load externalcampaign data
- B. Process GDPR data or deletion requests
- C. Return campaign responses
- D. Capture user attributes and actions
Correct Answer: C,D 🗳️
Question #5
What are the three primary areas of data stored in IS which represent a company's key business informative?
- A. User behaviour
- B. Operational information
- C. Employeeperformance
- D. Shadow catalog information
- E. Statstical tracking of KPI's
Correct Answer: A,D,E 🗳️
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