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GInI Certified Innovation Professional (CInP) Sample Questions:

1. In the fifth step of the GInI Breakthrough Innovation Method - Incubation and Selection - teams undertake additional research studies and analyses, with the objective of collecting additional information and building a structure around which to refine a concept and thereby _____.

A) formulate a compelling future scenario around it
B) design an exciting new business model for it
C) tell a compelling story about it
D) build a compelling business case for it

2. For projects in the Back End, there is a defined process for pursuing Design Strategy, consisting of three activities, namely _____.

A) Design Research, Concepting, and Distillation
B) Design Insights, Experimenting, and Incubation
C) User Research, Ideation, and Distribution
D) Market Research, Brainstorming, and Reduction

3. Innovation Managers serve as the business' point of accountability in driving their Innovation program.
Select one correct answer from the list:

A) Second-tier fallback
B) First line of leadership
C) Only real hope
D) Point of accountability

4. For those projects launching a new brand or a new offering that will impact a brand, the second step in the Mid Zone is to develop what?

A) A Brand Persona
B) A Brand Image
C) A Brand Name
D) A Brand Playbook

5. _____ involves monitoring and staying abreast of currently emerging trends so that the business can understand how the innovations it is planning fit with evolving needs.

A) Trendcasting
B) Trend Scouting
C) Scenario Planning
D) Trend Watching

Solutions: